{"id":6209,"date":"2020-01-16T03:05:17","date_gmt":"2020-01-16T03:05:17","guid":{"rendered":"https:\/\/vyper.io\/blog\/?p=6209"},"modified":"2025-01-30T12:15:03","modified_gmt":"2025-01-30T12:15:03","slug":"ecommerce-marketing-strategies","status":"publish","type":"post","link":"https:\/\/vyper.ai\/blog\/ecommerce-marketing-strategies\/","title":{"rendered":"Ecommerce Marketing Strategies That Will Skyrocket Your Store"},"content":{"rendered":"\n<p>Ecommerce is not only revolutionizing retail, but it has also been redefining the way it conducts its affairs. Businesses are developing intense eCommerce marketing strategies to take their stores to the next level. <\/p>\n\n\n\n<p>Even smaller businesses and physical stores are getting into eCommerce, mostly because of its benefits. However, these businesses still find it challenging to settle in a fast-growing and highly competitive market. <\/p>\n\n\n\n<p>In this article, we go over some of the most effective eCommerce marketing strategies and <a href=\"https:\/\/audit.topgrowthmarketing.com\">metrics<\/a> that your business can implement today.<\/p>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-2  uagb-block-2cc0b2be      \"\n\t\t\t\t\tdata-scroll= \"\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable Of Contents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#ecommerce-marketing-strategies\" class=\"uagb-toc-link__trigger\">Ecommerce Marketing Strategies<\/a><li class=\"uagb-toc__list\"><a href=\"#1-personalize-your-business\" class=\"uagb-toc-link__trigger\">1. Personalize Your Business<\/a><li class=\"uagb-toc__list\"><a href=\"#2-integration-of-ar-and-vr\" class=\"uagb-toc-link__trigger\">2. Integration of AR and VR<\/a><li class=\"uagb-toc__list\"><a href=\"#3-boost-your-checkout-process\" class=\"uagb-toc-link__trigger\">3. Boost Your Checkout Process<\/a><li class=\"uagb-toc__list\"><a href=\"#4-incorporate-voice-search-abilities\" class=\"uagb-toc-link__trigger\">4. Incorporate Voice Search Abilities<\/a><li class=\"uagb-toc__list\"><a href=\"#5-opt-for-ai-and-machine-learning\" class=\"uagb-toc-link__trigger\">5. Opt for AI and Machine Learning<\/a><li class=\"uagb-toc__list\"><a href=\"#6-competitive-pricing\" class=\"uagb-toc-link__trigger\">6. Competitive Pricing<\/a><li class=\"uagb-toc__list\"><a href=\"#bonus-upscaling-an-online-store-with-jay-crew\" class=\"uagb-toc-link__trigger\">Bonus: Upscaling An Online Store With Jay Crew<\/a><li class=\"uagb-toc__list\"><a href=\"#summing-up\" class=\"uagb-toc-link__trigger\">Summing Up<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ucarecdn.com\/4bbfbf39-7d6f-44e9-aa15-7571486891f8\/-\/stretch\/off\/-\/scale_crop\/1080x675\/center\/\" alt=\"ecommerce marketing strategies\" class=\"wp-image-6253\"\/><\/figure>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"has-text-align-center wp-block-heading\" id=\"free-download-get-all-our-contest-giveaway-marketing-guides-checklists-and-tutorials-that-have-helped-100-s-of-brands-collect-15k-emails-in-under-21-days\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-green-cyan-color\"><strong>FREE DOWNLOAD: Get all Our Contest &amp; Giveaway Marketing Guides, Checklists, and tutorials<\/strong> that have helped 100&#8217;s of brands collect 15k+ emails in under 21 days!<\/mark><\/h4>\n\n\n\n<div id=\"vy-form-embed-126456\"><\/div><script>var vy_contest_id = 126456; var vy_contest_url = 'https:\/\/vy.lc\/126456siumk';<\/script><script src=\"https:\/\/d1k80c2u160186.cloudfront.net\/vyembedjsobfv2.js\"><\/script>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Ecommerce Marketing Strategies<\/h2>\n\n\n\n<p>Earlier, when the trend came into existence, you could only access the stores when you were logged onto your computer. However, with mobile commerce gaining momentum, you can shop while on-the-go.<\/p>\n\n\n\n<p>eCommerce is becoming an integral part of customer experience. It is said that by 2019 eCommerce would account for an excellent 13.7% of the global retail sales, and it will&nbsp;<a href=\"https:\/\/www.oberlo.in\/blog\/ecommerce-statistics-guide-your-strategy\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener nofollow\">increase to 17.5% by 2021<\/a>.<\/p>\n\n\n\n<p>It has been seen that 85% of shoppers begin their purchase journey on one device and move on to complete it on another device. <\/p>\n\n\n\n<p>At least a good 57% of online shoppers have purchased from overseas retailers. In fact, with the boost eCommerce has received, it has become easier for the customers to forget the geographical boundaries. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/5ztMJkeqCYPrRg8uKtlZhjyBYYfM8JxDKI8T4L-YpS-8Wz07OPXVKJkdDlE_2hiwRCsBvX8-YQEUm4VoQZtflsBnq5enOAnTc2h1xlgMGqs37J-vo8Ya3CZ1LGAFULvefZVv4nOi\" alt=\"\"\/><figcaption class=\"wp-element-caption\">Source: <em><strong>Oberlo<\/strong><\/em><\/figcaption><\/figure>\n\n\n\n<p>With such impressive statistics, your mom and pop store ought to turn towards eCommerce and offer a 360-degree experience that can fill in the gaps.<\/p>\n\n\n\n<p>This is a straightforward process as they can use an easy to use&nbsp;eCommerce&nbsp;<a aria-label=\"undefined (opens in a new tab)\" href=\"http:\/\/www.shopify.com\/website\/builder\" target=\"_blank\" rel=\"noreferrer noopener\">website builder<\/a> to build an online store within a day.<\/p>\n\n\n\n<p>The growing need to become an e-retailer has also given rise to newer and improved trends, which will enhance the customer experience. <\/p>\n\n\n\n<p>The evolving nature of commerce needs some add-ons that can fill in the experiential gaps that exist in this niche.<\/p>\n\n\n\n<p>We will talk about some of the trends that you need to incorporate at the earliest if you want to boost your business. <\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">1. Personalize Your Business <\/h2>\n\n\n\n<p>Remember the times when you walked into a brick and mortar store, and the attendant used to ask you what you want before showing you things that might interest you?<\/p>\n\n\n\n<p>Well, your e-store has to travel that route now! It would be best if you asked people what they want to buy, what their interests are, and even how they would conduct the purchase, before showing them the recommendations. <\/p>\n\n\n\n<p>For instance, if the person has come to buy a TV, then make sure you ask them their preferences, before bombarding them with emails and recommendations. The biggest mistake that eCommerce stores make is offer products or product recommendations that are entirely useless to the person.<\/p>\n\n\n\n<p>Imagine getting baby products in the recommendation, when you don\u2019t have a baby. That kind of marketing will not get conversions for your business.<\/p>\n\n\n\n<p>Apart from understanding the preferences, you need to understand what stage of the buyer journey they are in at the moment. This will help you dive into personalization techniques better.<\/p>\n\n\n\n<p>Using advanced tools like <a href=\"https:\/\/www.spacebring.com\/solutions\/co-warehousing-and-shared-storage-management-software\" target=\"_blank\" rel=\"noreferrer noopener\">co-warehousing management software<\/a> can further personalize inventory recommendations, ensuring customers see relevant products based on their buying behavior.<\/p>\n\n\n\n<p>Let\u2019s say you are a fashion retailer and want to offer a personalized experience to the customer. What is that one thing you need to provide that experience?<\/p>\n\n\n\n<p>An understanding of what the customer is looking for, and the size that they find comfortable.<\/p>\n\n\n\n<p>So, ask them via your app what their size preferences are. In case they are not aware, let your app to find out the best fit size for them. You can even use certain technologies that will help them choose the right type of clothes, and access the size that fits them. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Get help to sell more<\/h3>\n\n\n\n<p>Services such as <a href=\"https:\/\/www.bloggersideas.com\/junglescout-review\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jungle Scout offer a full suite of Amazon seller tools<\/a>. You can use such a service to promote your brand (and sell) on larger platforms like Amazon. <a href=\"https:\/\/amzscout.net\/blog\/make-money-as-an-amazon-affiliate\/\" target=\"_blank\" rel=\"noreferrer noopener\">Affiliate marketing on Amazon<\/a> can be a lucrative career for some people or a consistent income stream.<\/p>\n\n\n\n<p>This is an excellent way to get more customers to discover your personal brand online.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2. Integration of AR and VR<\/h2>\n\n\n\n<p>What is that one thing that attracts you when you go to a brick and mortar shop? The ability to try the products before purchasing them. You are satisfied with your touch and try abilities, which helps you know that the product is worth the investment. <\/p>\n\n\n\n<p>However, eCommerce stores had been missing this point for a while now. However, with the introduction of AR and VR technologies, it has become easier for eCommerce stores to introduce the feature of trying the product before buying.<\/p>\n\n\n\n<p>So, fashion retailers can allow the users to try the clothes and accessories before they purchase so that the customers know how the clothes would look on them. Similarly, you can try homeware and jewelry before you buy it. <\/p>\n\n\n\n<p>You can use the camera and other hardware as needed to check if the product you are planning will fit the surface you want to keep it on. This kind of experience is sure to boost sales for your business. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/bGcjD2bZCQz-plDLMkSqLzZoH6gJ8GurOIKYsUJsBDtH-2GfVOC5hWKZImF9H_HXQp3_8CGoaTYvkr8BZPs7Qzr36Ne7SoFdqnssmf39Oz8o7HRWKhqHH4Wzn-uDD0ewB0lgMm7c\" alt=\"\"\/><figcaption class=\"wp-element-caption\">Source: <em><strong>Space O Technologies<\/strong><\/em><\/figcaption><\/figure>\n\n\n\n<p>With AR and VR experiences, your customers don\u2019t need to move out of the comfort of their homes to get an idea regarding the product and completing the purchase.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-call-to-action uagb-block-aa652468 wp-block-button uagb-cta__outer-wrap\"><div class=\"uagb-cta__wrap\"><h3 class=\"uagb-cta__title\">FREE DOWNLOAD: Facebook Ad Library<\/h3><p class=\"uagb-cta__desc\">\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f  &#8212; Get our entire Facebook ads training folder full of checklists and guides that have helped us profitably spend over $150 Million for our users and clients.<\/p><\/div><div class=\"uagb-cta__buttons\"><a href=\"https:\/\/vy.lc\/126459siwza\" class=\"uagb-cta__button-link-wrapper wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\">DOWNLOAD<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M256 0C114.6 0 0 114.6 0 256c0 141.4 114.6 256 256 256s256-114.6 256-256C512 114.6 397.4 0 256 0zM382.6 302.6l-103.1 103.1C270.7 414.6 260.9 416 256 416c-4.881 0-14.65-1.391-22.65-9.398L129.4 302.6c-12.5-12.5-12.5-32.75 0-45.25s32.75-12.5 45.25 0L224 306.8V128c0-17.69 14.33-32 32-32s32 14.31 32 32v178.8l49.38-49.38c12.5-12.5 32.75-12.5 45.25 0S395.1 290.1 382.6 302.6z\"><\/path><\/svg><\/a><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">3. Boost Your Checkout Process<\/h2>\n\n\n\n<p>58.6% of the shoppers in the U.S. claim that they abandoned the cart as they were not ready to make a purchase, and here top reasons for it.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/sLcLnCAELw0vO1nY2DMu4ZpqLRU2OOuMqQs0_kxYBnWBtsDSkoD7I0dCjn9ugsyu7HlvA_ZC7ViF9xsfQxsYqAh8h_cKjnnC4yD_f3YkC8QAfISqbW0R5arNNR5pScT9CQzUEEdi\" alt=\"\"\/><figcaption class=\"wp-element-caption\">Source: <em><strong>Baymard Institute<\/strong><\/em><\/figcaption><\/figure>\n\n\n\n<p>In short, a lot of cart abandonments occur when you have designed a checkout process that comes with a steep learning curve.<\/p>\n\n\n\n<p>Apart from going with a single-click checkout process, it would be best if you also introduced varied payment options that can attract the users towards your business site, and increase the conversions for you. <\/p>\n\n\n\n<p>Flexible payment options are one such way to increase sales. You can allow people to buy on credit, with the pay later facility, which will enable them to purchase and pay the amount later.<\/p>\n\n\n\n<p>Apart from this flexibility, you can also introduce various payment methods that include wallets, credit\/debit cards as well as coupons. The idea is to make people use all the currencies that they possess and boost purchases.<\/p>\n\n\n\n<p>Registration is one such aspect that pushes the visitor away from your site. Instead of having a registration process, you can make your visitor sign up using their social channels. Social sign-ups not only help you get the user engaged to your site but also increase the conversions.<\/p>\n\n\n\n<p>With fewer complications, the person who was just visiting your site might get converted.<\/p>\n\n\n\n<p>Use this <a href=\"https:\/\/audit.topgrowthmarketing.com\">free ecom audit calculator<\/a> to see how your store metrics stack up.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Abandoned Cart Tips to Recover 10x More Revenue\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/VvFORVnbCFA?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">4. Incorporate Voice Search Abilities<\/h2>\n\n\n\n<p>If you have been in the business for a long time, you would realize that offering convenience to the customers is the most important thing. You cannot justify your engagement if you have not provided them with the comfort that they long for.<\/p>\n\n\n\n<p>Voice search is one such trend that you cannot ignore when redefining your eCommerce store. With Alexa and other assistants gaining importance, and people having them in their homes, you must integrate their assistants to your shopping website to increase the experience.<\/p>\n\n\n\n<p>Apart from being comfortable, voice searches allow people to look for things when their hands are busy. For instance, they want to buy a product while cooking. <\/p>\n\n\n\n<p>Then the voice assistants can help them complete the purchase. Let\u2019s say they are working on something, and suddenly they need to place an order on your shop, the voice search makes it immediate.<\/p>\n\n\n\n<p>Along with a good integration of the voice commands, you also need to ensure optimization for long-tail keywords, which will help boost the search experience. <\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">5. Opt for AI and Machine Learning <\/h2>\n\n\n\n<p>Netflix is our favorite example of how Machine Learning can be contextual for <a href=\"https:\/\/vyper.io\/blog\/digital-marketing-plan-7-unspoken-things-you-should-know\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"eCommerce marketing (opens in a new tab)\">eCommerce marketing<\/a>. You will notice that based on your browsing behavior, the algorithms within Netflix allows the app to recommend series to the customer.<\/p>\n\n\n\n<p>Amazon has always been one-up with recommendations and shopping experiences. In fact, they have used <a href=\"https:\/\/www.itransition.com\/machine-learning\/recommendation-systems\" target=\"_blank\" rel=\"noreferrer noopener\">machine learning for better recommendations and personalization<\/a>. The gap in the experiences has reduced as a result of the use of machine learning.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/miro.medium.com\/max\/2048\/1*UbzELH4y3jLkCVCbgIckcw.png\" alt=\"Image result for examples of machine learning applications\"\/><figcaption class=\"wp-element-caption\">Source: <em><strong>Quantinsti<\/strong><\/em><\/figcaption><\/figure>\n\n\n\n<p>AI, on the other hand, has made customer support, which is an integral part of customer experience, thorough and immediate. So, the <a aria-label=\"chatbot (opens in a new tab)\" href=\"https:\/\/www.tidio.com\/blog\/how-to-create-a-chatbot-for-a-website\/\" target=\"_blank\" rel=\"noreferrer noopener\">chatbot<\/a> assistants that have been derived from AI allow the business to hold real-time and realistic conversations with people visiting their websites. <\/p>\n\n\n\n<p>Right from addressing their problem to identifying a solution, the chatbots seem to have set the stage for the customer\u2019s expectations.&nbsp;<\/p>\n\n\n\n<p>In fact, when you check&nbsp;<a target=\"_blank\" href=\"https:\/\/www.spaceotechnologies.com\/machine-learning-app-development-complete-guide\/\" rel=\"noreferrer noopener\">machine learning applications<\/a>, eCommerce tops it.&nbsp;<\/p>\n\n\n\n<p>The businesses get smarter and more proactive due to incorporating these trends.<\/p>\n\n\n\n<p>Apart from bringing in a resolution to the concerned issues, AI and ML also help personalize the overall experience and boost customer support for the business.&nbsp;<\/p>\n\n\n\n<p>It is, however, important that you choose the algorithm that helps you redefine your business.<\/p>\n\n\n\n<p>ML and AI also help with understanding how to improve your products, whether they are in demand or not, and even improve your <a href=\"https:\/\/www.g2.com\/categories\/inventory-control\" target=\"_blank\" rel=\"noreferrer noopener\">inventory management<\/a>. Eventually, eCommerce stores are able to improve their abilities to transact better and improve product quality with the integration of these two technologies.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">6. Competitive Pricing<\/h2>\n\n\n\n<p>Regarding e-commerce marketing strategies, there are a few key things you should consider implementing to skyrocket your store. Competitive pricing is one of the most effective tools for driving sales and revenue. <\/p>\n\n\n\n<p>By monitoring the prices of similar products on other sites on an ongoing basis and ensuring yours remains competitive, you can attract more customers and increase revenues.<\/p>\n\n\n\n<p>Moreover, to keep track of your products and understand whether you can clear anything out, consider using <a href=\"https:\/\/packagex.io\/products\/inventory-management-software\" target=\"_blank\" rel=\"noreferrer noopener\">inventory management software<\/a> for more professionalism.<\/p>\n\n\n\n<p>A great tool to use is Dealavo, which helps you closely monitor your competitors&#8217; pricing tactics. With this tool, you get visibility into competitor product changes and price updates, allowing you to quickly adjust your own prices accordingly so that yours remains the most attractive option for consumers in the marketplace. <\/p>\n\n\n\n<p>The platform also provides a host of analytics for understanding customer behavior when it comes to shopping online &#8211; giving insight into what incentives they respond best to and customer preferences strategically influencing their decisions &#8211; all with objective real-time data visualizations &amp; insights at hand.<\/p>\n\n\n\n<p>When planning your e-commerce strategy, it&#8217;s important that every aspect aligns together &#8211; incorporating <a href=\"https:\/\/dealavo.com\/en\/competitor-price-monitoring\/\" target=\"_blank\" rel=\"noreferrer noopener\">competitive pricing with tools like Dealavo<\/a> just makes sense as part of this. <\/p>\n\n\n\n<p>It will help give complete control over your market presence by keeping track of what competitors are doing without having to spend time manually checking prices &#8211; freeing up resources instead for optimizing other aspects such as user experience or promotional activities that drive traffic &amp; conversion rates across different channels.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-a60798b1 wp-block-button uagb-marketing-btn__outer-wrap uagb-marketing-btn__icon-before\"><a href=\"https:\/\/vy.lc\/126456siumk\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">FREE DOWNLOAD<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M256 0C114.6 0 0 114.6 0 256c0 141.4 114.6 256 256 256s256-114.6 256-256C512 114.6 397.4 0 256 0zM382.6 302.6l-103.1 103.1C270.7 414.6 260.9 416 256 416c-4.881 0-14.65-1.391-22.65-9.398L129.4 302.6c-12.5-12.5-12.5-32.75 0-45.25s32.75-12.5 45.25 0L224 306.8V128c0-17.69 14.33-32 32-32s32 14.31 32 32v178.8l49.38-49.38c12.5-12.5 32.75-12.5 45.25 0S395.1 290.1 382.6 302.6z\"><\/path><\/svg><p class=\"uagb-marketing-btn__prefix\">Steal our library of giveaway &amp; contest marketing growth hacks<\/p><\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Bonus: Upscaling An Online Store With Jay Crew<\/h2>\n\n\n\n<p>Jay Crew built a niche fitness brand into a multi-million dollar online brand. His strategies included influencers, referral programs, and affiliate marketing.<\/p>\n\n\n\n<p>Jack had the pleasure of speaking to Jay who was more than happy to share his e-comm strategies with us. <\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Jay Crew\u2019s $1M Influencer Marketing Formula For Brands (Monetization Tips)\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/7PN6Z4QVbvg?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Summing Up<\/h2>\n\n\n\n<p>The burgeoning eCommerce niche is looking for the right opportunities to convert and improve the overall experiences for the customers. Personalization and customer support are two aspects that can increase conversions and improve the customer experience for the business, thus giving wings to their customer satisfaction results.<\/p>\n\n\n\n<p>To sum up experiences, you need to watch out the market for the trends and keep incorporating the ones that match your needs into your eCommerce marketing strategies. <\/p>\n\n\n\n<p>It has become important for businesses to integrate AI as well as AR for the best results. You should also create customized ML models that can help validate the experiences you are offering.<\/p>\n\n\n\n<p>Don\u2019t forget to increase the speed of checkout by using a single-step and comfortable checkout process.&nbsp;<\/p>\n\n\n\n<p>What is your most effective way of marketing your eCommerce store? Let us know in the comments below.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Author<\/p>\n<cite><em>Sourodip Biswas works with an expert team of web and mobile app developers at Space-O Canada, a leading&nbsp;<\/em><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/www.spaceo.ca\/web-development\/\">web development company<\/a><em>. He spends his time researching technologies and mobile apps. His work has been published on various distinguished blogs across the web.&nbsp;<\/em><\/cite><\/blockquote>\n  <div class=\"related-post grid\">\r\n      <div class=\"post-list \">\r\n\r\n            <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Referral Giveaway\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n        How to Run a Referral Giveaway That Explodes Brand Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png\" class=\"attachment-full size-full wp-post-image\" alt=\"How to host influencer giveaways\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n        An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Giveaway promotion ideas\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n        9 Giveaway Promotion Ideas To Grow Brand Awareness  <\/a>\r\n\r\n        <\/div>\r\n      \r\n  <\/div>\r\n\r\n  <script>\r\n      <\/script>\r\n  <style>\r\n    .related-post {}\r\n\r\n    .related-post .post-list {\r\n      text-align: left;\r\n          }\r\n\r\n    .related-post .post-list .item {\r\n      margin: 10px;\r\n      padding: 10px;\r\n          }\r\n\r\n    .related-post .headline {\r\n      font-size: 18px !important;\r\n      color: #3a3a3a !important;\r\n          }\r\n\r\n    .related-post .post-list .item .post_thumb {\r\n      max-height: 220px;\r\n      margin: 5px;\r\n      padding: 5px;\r\n      display: block;\r\n          }\r\n\r\n    .related-post .post-list .item .post_title {\r\n      font-size: 16px;\r\n      color: #3f3f3f;\r\n      margin: 2px;\r\n      padding: 2px;\r\n      display: block;\r\n      text-decoration: none;\r\n          }\r\n\r\n    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businesses.<\/p>\n","protected":false},"author":2,"featured_media":6253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[71,10,28,2],"tags":[44,142,226],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ecommerce Marketing Strategies That Will Skyrocket Your Store | VYPER - Giveaway &amp; Contest Builder<\/title>\n<meta name=\"description\" content=\"Businesses are developing intense eCommerce marketing strategies to take their stores to the next level and directly compete with corporate businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vyper.ai\/blog\/ecommerce-marketing-strategies\/\" 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